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30.06.2011

Remedium Group of Companies and the Tabletka Company announced a strategic partnership

Dear Colleagues & Partners,

We are glad to inform you that since June 2011 "Tabletka Company" entered "Remedium Group of Companies".

New company name is "Tabletka-Remedium". The main specialization stays the same - business consulting and strategic marketing to the segment of Healthcare.

United services, skills and expertise of both companies will form a consolidated portfolio of integrated marketing tools that enables to offer quality & tailored support to our customers in their marketing activities at any stage of brand or company life cycle.

Elena Slezkina, General Director of "Tabletka-Remedium": "Integration with Remedium is natural stage of our development. We were always interested in full-circle management of the project, means strategic & tactical part – as this is the only way to understand whether our ideas work or not.  By combining services of our two companies we can provide really integrated solution: “idea - strategy – tactics (channels/implementation) – feedback” - based on our core values of Experience, Openness and Responsibility.

Aidar Ishmukhametov, Chairman of the Board of Directors "Remedium": "Our holding is actually as old as the Russian pharmaceutical market. We always try to provide timely responses to market needs, offering various mechanisms for market analysis and communication channels. Each of our products has become a strong "must to have" unit for most of market stakeholders.

Current market demand, as we feel it, - integrated marketing solutions (sometimes even fully outsourced). So, our goal is to offer such a product.

Consolidating role will be one of the major challenges for "Tabletka-Remedium".

Information:

"Remedium Group" was established in 1995 and provides range of services for professionals in the field of Healthcare. Main activities are: specialized periodicals (B2B and B2C), various electronic databases and analytical information on the market, rent of medical representatives, organization of industry events in Russia and CIS, PR and advertising support.

"Tabletka Company" was founded in 2005 and is a specialized marketing agency with 100% focus on the healthcare market offering various marketing solutions «a la carte», created by mean of mutual activities in analysis, research and strategy elaboration along with accurate and careful account service.


* Since the beginning, Tabletka is a strategic Russian partner for inVentiv Health (one of the world's largest providers of full range of business services for Healthcare segment) and Nicholas Hall & Co (consulting company, providing marketing services for OTC and Wellness market). These partnership agreements stay in full force for "Tabletka-Remedium".ПрослушатьНа латинице
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Source:  www.remedium.ru

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