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Oriflame to build plant in Moscow Province
In February 2010 the company acquired a 26-ha land plot in the Noginsk industrial park (40 km from Moscow), where it intends to locate its new production platform and a logistics centre. The planned factory will produce 150-200 million packs of hair and body care goods annually. Its launch is scheduled for 2013.
The plant will be the company's sixth production platform: its other factories are located in Sweden, Poland, China, India and Russia (Krasnogorsk, Moscow Province).
In 2009 sales of Oriflame products in the CIS and Baltic countries amounted to €213.8m, a 14% decrease year on year. The company has not disclosed exact sales figures for Russia, stating only that they increased by 12% year on year in rouble terms.